Beneficiaries

Each product or collection of productions has a designated beneficiary ("worthy cause") who receives 100% of the profits generated by the sales of that product or set. To learn more about our beneficiaries, select the specific beneficiary from the drop-down menu under the Beneficiary tab.

We define profit as 65% of the gross margin (sale price minus cost) from that sale, starting with the very first unit sold. This means that product development costs and indirect costs (eg, advertising and marketing) for individual products may never be fully recovered....emphasizing the philanthropic nature of the business.